Augmented reality technology is more and more used in the marketing field. For many brands, it’s a way to extend the customer experience, and it sometimes event help trigger a purchase. Marie-Pierre Verrier, from the Laval Institute of Arts et Métiers, is…
With the development of immersive technologies and particularly augmented reality, marketing techniques are being turned upside down. Those emerging technologies are a new playground and an innovative support to send information. It’s an opportunity for media…
XD Productions revisits the Escape Game thanks to augmented reality with the game Amelia’s Secret. This board game 2.0. transforms your living room into a haunted house thanks to the “marker” cards and its free application. Immersion and thrills…
On February 10, Microsoft embarked on an extraordinary adventure: to conduct 12 surgical operations in augmented reality during 24 hours. For this, they used HoloLens 2 headsets. The operations took place in the Avicennes AP-HP Hospital in Bobigny, near Paris, France.
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SportTrooper: personalised training solution for enhanced performance of sport pistol shooters
28 January 2021
A group of virtual reality researchers and top athletes have initiated a project as the 2024 Olympic Games approach. Hélène Jacolin, former athlete in the French pistol shooting team, presents the project SportTrooper developed by CREPS Bordeaux, onepoint and…
Newer goggles such as the Form Swim Goggles and Vuzix Labs Smart Swim goggles allow the distance travelled and user performance data to be displayed in AR goggles. All this coupled with a smartphone application.
Statistics in real time
For many sportsmen and women…
